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  • Writer's pictureZib Digital

Google's Guide: Keeping Your URLs "For the Long Run."

It sounds like you're pretty busy with your life, so don't worry about changing the URL on that website of yours. You need to optimise your URLs if your website ranks high on search engine results pages (SERPs). However, doing so can be challenging, especially if you're unfamiliar with best practices. That's where a professional SEO agency Sydney comes in. In this guide, we'll provide some tips on how to keep your URLs "for the long run." Keep reading!

The future of URLs - How can changing your URL structure impact your SEO ranking?

We're all familiar with URLs. But have you ever stopped wondering what they might look like in the future?

As the internet evolves, so too do the technologies that underpin it. And that includes URLs. While this may not seem a big deal, it can significantly impact your SEO ranking. That's because the search engines use the URL as one of the factors in their algorithms.

If your URL is long and complicated, it's less likely to rank highly in search results. On the other hand, a short and simple URL is more likely to rank well.

As a result, it's important to keep your URL structure as clean and concise as possible. If you're unsure how to do this, consider working with a professional SEO agency. They can help you tweak your URL structure to be more search engine friendly. Ultimately, this can make a big difference in your overall ranking.

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